Australians reported losses of $80.2 million to social media scams last year – up 43% on the year before.
Scammers set up fake profiles on social media, messaging platforms and apps. They pretend to be from the government, a real business, employer, investment firm, or even a friend, family member or romantic interest.
- use the same logo of the real organisation or photo of the person they are pretending to be to make the scam harder to spot.
- impersonate famous people to 'recommend' goods or services
- create fake identities to befriend you and win your trust.
Scammers can also learn a lot about you from details you share on your social media accounts. They create quizzes or posts designed to deceive you into sharing personal information. They use this information to guess your account passwords or target you with other scams.